Description

The Gravity Forms Survey Add-On lets you build custom surveys directly in WordPress, collect structured feedback, and analyse results—all within the Gravity Forms ecosystem. It’s ideal for market research, customer satisfaction, employee engagement, and onboarding surveys.

🌐 Overview

Purpose: Create and manage surveys with Gravity Forms.
Integration: Official Gravity Forms add-on, included with Elite and Nonprofit licenses.
Audience: Businesses, educators, agencies, and organisations needing structured feedback tools.

🔑 Key Features

Survey Field Types: Add radio buttons, checkboxes, Likert scales, rankings, and open-text fields.
Customizable Surveys: Tailor questions to match branding and goals.
Conditional Logic: Show or hide questions based on user responses.
Data Analysis: View and export survey results directly from Gravity Forms.
Multiple Use Cases: Market research, product feedback, employee satisfaction, onboarding, and more.
Seamless Integration: Works with other Gravity Forms add-ons like Polls, Quiz, and Gravity Flow.

⚙️ How It Works

Install Add-On: Activate the Survey Add-On in Gravity Forms.
Create Form: Add survey-specific fields (Likert, ranking, etc.).
Configure Logic: Apply conditional rules to personalise the survey flow.
Publish Form: Embed surveys on your site or landing pages.
Analyse Results: Access reports in the WordPress dashboard or export data for deeper analysis.

📊 Comparison Table

Feature	Gravity Forms Survey Add-On	Standard Gravity Forms
Survey-Specific Fields	Likert, ranking, etc.	Basic inputs only
Conditional Logic	Yes	Yes
Data Analysis Tools	Built-in survey reporting	Limited (manual export)
Best Use Case	Feedback & research	General form building
Ease of Use	Streamlined survey setup	Requires customization

⚠️ Considerations & Limitations

License Restriction: Available only with Elite and Nonprofit licenses.
Data Export: Advanced analysis may require external tools (Excel, Google Sheets, BI software).
Response Rates: As with any survey, success depends on design and distribution strategy.

✅ Best For

Businesses seeking product or service feedback.
HR teams are conducting employee satisfaction surveys.
Educators gather student input.
Agencies running market research campaigns.

In short, the Gravity Forms Survey Add-On transforms WordPress forms into powerful survey tools, enabling structured feedback collection and analysis without relying on third-party platforms. Gravity Forms