Description
The Gravity Forms Agile CRM Add-On integrates your WordPress forms with Agile CRM, automatically turning submissions into contacts, tasks, and campaigns. It’s designed to streamline lead capture, sales tracking, and marketing automation—all from a single dashboard. Gravity Forms
🌐 Overview
- Purpose: Connects Gravity Forms with Agile CRM to automate sales, marketing, and service workflows.
- Integration: Official Gravity Forms add-on, included with Pro, Elite, and Nonprofit licenses.
- Audience: Sales and marketing teams, small businesses, and service providers needing CRM automation.
🔑 Key Features
- Automatic Contact Creation: Form submissions instantly generate or update contacts in Agile CRM.
- Task Assignment: Create tasks for sales or support teams directly from form entries.
- Tagging & Segmentation: Apply tags to contacts based on form data for targeted campaigns.
- Campaign Automation: Trigger follow-up emails, onboarding sequences, or sales workflows.
- Notes & Custom Fields: Add notes or map Gravity Form fields to Agile CRM custom fields.
- All-in-One CRM: Manage contacts, deals, campaigns, and support tickets from one platform.
⚙️ How It Works
- Install Add-On: Activate the Agile CRM Add-On in Gravity Forms.
- Connect Account: Enter Agile CRM API credentials.
- Configure Feeds: Map form fields to Agile CRM contact fields, tags, or tasks.
- Submit Form: Submissions automatically sync to Agile CRM.
- Automate Workflows: Use Agile CRM’s automation tools to nurture leads and track opportunities.
📊 Comparison Table
| Feature | Gravity Forms Agile CRM Add-On | Manual CRM Entry |
|---|---|---|
| Contact Creation | Automatic on submission | Manual input |
| Task Assignment | Yes | Manual setup |
| Tagging & Segmentation | Yes | Limited |
| Workflow Automation | Full Agile CRM workflows | Manual triggers |
| Ease of Use | Seamless integration | Time-consuming |
⚠️ Considerations & Limitations
- Requires an Aan Gile CRM account for API access.
- Gravity Forms license restriction: Available only with Pro, Elite, or Nonprofit tiers.
- Workflow complexity: Best paired with Agile CRM automation for maximum benefit.
✅ Best For
- Sales teams capture leads and assign follow-ups.
- Marketing teams are running segmented campaigns.
- Small businesses automating customer engagement.
- Service providers manage support requests and client relationships.







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